Sunday, June 8, 2008

Weak U.S. Dollar Bad for American Gamers

The L.A. Times has an article about the shortages of Wii Fit in the U.S. Part of the problem is that the U.S. dollar is weak, so Nintendo can make more money sending the peripherals to other countries, like the UK.

"The shortage demonstrates one consequence of the weak dollar. We're seeing companies ignore their largest market simply because they can make a greater profit elsewhere," said Michael Pachter an analyst with Wedbush Morgan Securities.

Patcher also estimates that only half a million units were shipped to North America while 2 million units went to Europe. Fortunately for Nintendo, the Wii and all of it's popular items will stay trendy for quite some time, so the audience will always be there regardless if the product isn't.

3 comments:

Jester013 said...

Actually, I think Nintendo screwed up with the Wii Fit. Sure, they'll still sell more units, but I know a number of people who were originally going to buy one but didn't because of the Wii Fit shortage at stores. Now most of them aren't going to get one because of all the bad press and bad word of mouth. The post game reality is destroying a lot of the pregame hype.

E-goD said...

I think this article was also referencing the actual Wii system. I also don't think there has been that much bad press since it's release. Most of what's negative is from the Anderson Cooper's of the world who are completely anti-video game. I think most people are actually happy with Wii Fit unless they were expecting a full workout game, which it never claimed to be.

Jester013 said...

I've been reading and hearing negatives from people who were looking for a full workout game and negatives from people who were expecting it to be more of a game. So neither camp appears satisfied.

I did a full workout with it. The balance board takes some getting used to, but it gave me a workout. I was sweating and everything!